Services Marketing

Top Articles

Services marketing - Services marketing is marketing based on relationship and value. It may be used to market a service or a product.

Internet marketing - Internet marketing is the use of the Internet to advertise and sell goods and services. Internet Marketing includes pay per click advertising, banner ads, e-mail marketing, search engine marketing (including search engine optimization), blog marketing, and article marketing.

Word of mouth marketing - Word of mouth marketing is a term used in the marketing industry to describe activities that companies undertake to generate favorable word of mouth publicity about products and services.

Industrialization of services business model - The industrialization of services business model is a business model used in strategic management and services marketing that treats service provision as an industrial process, subject to industrial optimization procedures. It originated in the early 1970s at a time when various quality control techniques were being successfully implemented on production assembly lines.

Suggested Web Sites

Digital Impact, Inc. - Offers internet direct-marketing services, including email marketing services, customer acquisition tools, data mining and strategic analysis and client support services. (Nasdaq: DIGI).

QuinStreet - A full-service online marketing services and technology company, specializing in direct marketing and sales and retail network services.

Anti-Marketing - Provides branding, strategic marketing, and web design services based on the principles of truth and honesty. Includes information services, portfolio, spam, and a hall of shame.

Source: BazSites.net

Web Links

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